Let’s Put Our Cities on the Map is an initiative to help local businesses increase their presence online. We’re working with business owners, city officials, and lovers of all things local to spread the word about the importance of getting local business information on Google Search and Maps. To get started, businesses just need to create an online listing and verify their business for free with Google My Business. Local businesses are vital to America’s economic future an fact, small businesses comprise half of the US GDP and create two thirds of all new jobs. And a though nearly all consumers look online for products and services, many small businesses do not have any web presence at all. We believe every small business should be found online and we offer the ability to do this through Google products like Google Maps-for free.
REQUIREMENTS BEFORE REGISTRATION –
- Your business MUST have Gmail (email) account and be verified with Google
- To check if your business is verified or need assistance with verification –please contact Vonda Wingate – City of Greensboro Economic Development & Business Support @ 336-373-2995 via email at Vonda.firstname.lastname@example.org.
DESCRIPTION OF EACH WORKSHOP
GET FOUND ON GOOGLE SEARCH AND MAPS
This workshop will explain how to setup Google My Business–your one-stop-shop for managing business info as it appears across Google Search and Maps, and helping potential customers find important info, like your phone numbers, hours of operation, and driving directions. The workshop focuses on setting up a Local business listing in Google My Business. This type of listing can appear on both Search and Maps. Businesses with storefronts open to customers —and those that meet with customers in local service areas— can appear on Google Maps.
BUILD YOUR FREE WEBSITE
Build a business website with Start Logic, free for one year. This workshop walks you through the process of selecting a design, customizing web pages, and choosing a domain name (your website address).
GROW YOUR BUSINESS ON-LINE
This Workshop covers three things you can do right now to grow your business online. This workshop will cover how to be found by local customers, how to connect with local searchers using Google My Business, how you can be found everywhere, on all devices and how to be found with online advertising. This workshop will also show you how to promote your products and services on Google and partner websites.
SET GOALS WITH GOOGLE ANALYTICS
An introduction to Google Analytics and Analytics Goals
A discussion of what you can track as a goal
A step-by-step demonstration for setting up goals in your Google Analytics account.
NC’s #1 Small Business Facilitator Chisa D. Pennix-Brown, MBA will facilitate this course.
The City of Greensboro Business Support Office works to ensure local for-profit businesses are aware of the resources available both at the City and within the community that most effectively match their specific business needs. The Business Support Office also refers businesses to other City departments and outside strategic partners.
Download your copy of the flyer and share it with others. 2017-gybo-workshops-flyer-3
Register for these free courses at SBC.GTCC.edu.